Marketing is the lifeblood of freelance businesses—if you neglect it, then your business can suffer major consequences. In this video, Laura Briggs will walk you through the four most dangerous marketing mistakes freelancers make below and how to avoid them:
- Building your entire business on referrals
- Having one major client
- Focusing on marketing strategies after you have run out of work
- Working solely on one-time projects
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About the Speaker
Laura Briggs is a former teacher turned entrepreneur, TEDx speaker, and author. Her first book, How to Start Your Own Freelance Writing Business, won the 2019 Author Academy Awards “Best in Business” prize. Her second book, The Six Figure Freelancer, will be published in October 2020.